The world doesn't want you to have dessert: diets, time sucks, routines, long days, leg day. Every now and then, you break down, and it's time. Time for dessert. Not a snack. Real dessert.
Luckily, Dairy Queen is just a car ride away.
The DQ Escape Button
Disguised as a compass key chain, pressing the escape button redirects your phone's GPS to the nearest Dairy Queen.
These spots would air during the rush hour commute.
Stickers & Signs
Show them how much you love soft serve by decking out your ride with DQ signage.
DQ Race Car Stunt
Imagine watching a race, the cars going round and round the track when suddenly, one of them is gone. It's not a crash. It's not a malfunction. It's not in the pits. It's gone to Dairy Queen.
The DQ Milkshake Flask & Hideaway
Now you can escape to soft serve, even when you can't physically escape to soft serve. The hollow book hideaway keeps the flask refrigerated and concealed from kleptos.
CW: Kevin David